Karen Newnam
Karen Newnam is the Senior Partner Marketing Advisor at Achieve Unite. She began her career in the arts and academia, and in 2002, transitioned into the IT channel through print advertising sales. With 22 years of experience in the IT channel, Karen has held roles on both the partner and vendor sides, driving corporate marketing and managing vendor relations. She has led global teams and built partner programs from the ground up, and also created a marketing-as-a-service agency focused on maximizing ROI.
Karen is an entrepreneurial, results-driven Global Channel Executive known for her ability to activate synergies between the partner ecosystem, marketing, and sales. Her expertise lies in developing and managing channel programs, B2B lead generation, lifecycle marketing, customer success, and corporate branding
Education
- Master of Arts, Professional Writing/Marketing
- BA, Graphic Design, Theatre
Areas of Expertise
- Program Development and Management
- Partner Recruitment and Development
- Sales-aligned Marketing
- Multi-Channel Partnerships
- Public Speaking and Communications
- Mentoring and Coaching