Jessica Baker


Jessica Baker is the Chief Innovation Officer at AchieveUnite, where she combines over 30 years of partner program expertise with pioneering work in AI-driven partner success. As the architect of the industry’s first Gen AI platform, Ignite AI, specifically designed for partnering professionals, Jessica is transforming how organizations approach partner programs, enablement, and strategic growth.

Under her leadership, AchieveUnite’s Ignite AI platform has revolutionized partner success by combining enterprise-grade Gen AI with decades of partnering intellectual property. A Certified Prompt Engineer and industry educator, Jessica leads the company’s Partnering Success Prompting Certification program, preparing organizations to leverage Gen AI effectively in their partner operations.

Jessica creates high-impact, progressive Partner Strategies, Programs, and Platforms that lead to partner growth, improved partner experience, and new revenue opportunities for vendors. She is credited with building and scaling numerous partner programs and driving millions of dollars in revenue from partners.

Jessica has received many honors from her time in the channel.  She was recognized as one of the 2012 People You Don’t Know But Should by The Channel Company’s CRN magazine, as 2011- 2015 Women of the Channel by CRN magazine and awarded a 5- Star Program distinction in 2010, 2012, 2014 and 2015 by CRN magazine.   She sits on several channel leadership boards and regularly writes for her blog and other channel content.

Education


  • Bachelor of Science, University of New Hampshire

Areas of Expertise


  • Partner Programs
  • Partner Engagement
  • Operational Scale
  • Organizational Management
  • AI-Driven Partner Success